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In this article we will discuss about how to Promote your Music on SoundCloud. SoundCloud is known as a place where people can start their careers and find their first audience. But with 20 million music creators on the platform, it’s still very hard to cut through the noise and get your music in front of the right people.
You can’t just put your music on SoundCloud and hope that people will listen to it. Instead, you need a cross-platform strategy with multiple parts that uses all of the analytical, distribution, and marketing tools you have to make the most of what each platform does well. On streaming devices, musicians only have one thing to do: promote, promote, promote.
It’s great to have your tracks on a big platform like SoundCloud, but promotion is what will make the difference between being unknown and becoming a SoundCloud hit. We mentioned below are the ways to Promote your Music on SoundCloud.
Ways to Promote your Music on SoundCloud
Make it easy for bloggers to access your tunes
You can do more of your own digital PR with the help of SoundCloud. Send your tracks to bloggers and journalists. You decide if they can download or just listen to the tracks.
SoundCloud was made to be the easiest way to keep all of your songs in one place and “push” them to social networks, blogs, and other places. You can easily share single tracks or “sets,” which are playlists of songs that all play at the same time in one waveform player, on Facebook, Twitter, Tumblr, and other sites.
You can also manually embed the SoundCloud player. To share your music with the world, just click the “share” button on the player.
When it comes to getting fans involved, there are a lot of ways to share tracks and sets on SoundCloud. For example, you could ask for feedback on different mixes, tell your fans to make their own “perfect setlists,” post an untitled track and ask fans to comment with ideas for a name, etc.
Have some new stuff you’d like to share with some of your fans? Are you working with an artist on the other side of the country? The same private sharing feature that helps you manage your digital PR also lets you offer exclusive content and get feedback from your producer, label, friends, or bandmates without having to “release” the song to the world.
Join “Groups”
On SoundCloud, there are “groups” for all kinds of music and places. Choose a few that you think would be a good fit for your music, join them, and send them your tracks. It’s a great way to start a small online community that could lead to future sales and gigs.
Give away free tracks
You can give away tracks for free on SoundCloud. Pick a few of your best songs and give fans the option to download them for free. It could help make your music popular.
Explore extra features
Whether you use the features of a Premium SoundCloud account (show artwork, add more player widgets, etc.), build a custom player like Band Of Horses or The Golden Filter, or “hack” the SoundCloud player yourself, there are many more ways to share your music.
FAQ
How much does it cost to promote on SoundCloud?
A view is the same as a view. For example, a CPM of $20 means that you pay $20 for every 2000 impressions, or views. Depending on the level of targeting you choose, Promote on SoundCloud gives you two price options: Simple (lower CPM) or Advanced (higher CPM). A minimum of $25 must be spent on each promotion.
Can I promote with SoundCloud Unlimited?
With SoundCloud Pro Unlimited, you can upload as much as you want, see all of your stats, and use more tools to help your career grow. You can also sign up for our marketing and distribution engine, Repost by SoundCloud, at no extra cost. This lets you send your music to Spotify, Apple Music, Instagram, and more, while keeping 80% of the money you make.
Where can I promote my SoundCloud?
Instagram is one of the most important ways to build your brand and show your fans who you are. Aside from that, Instagram stories and Instagram Live might be the best places to tell your followers about your new songs and get people to visit your SoundCloud page.
Can you self promote on SoundCloud?
Promote on SoundCloud is a self-service marketing tool that lets you put your music in front of SoundCloud’s huge community. This can help you get your music heard by more people and get your listeners to interact with you more. It’s easy to set up a sale: Give your promotion a name.